Blog
Marketing, SEO, and GEO for cybersecurity firms and technical services companies. No filler posts.
How we score which cybersecurity firms AI engines actually name
How the Australian Cyber AI Visibility Index scores every AI engine answer as CITED, MENTIONED, ADJACENT or ABSENT, and what the 3 November refresh will show.
Read article →What Australian cybersecurity buyers see when they ask AI engines about your firm
The Australian Cyber AI Visibility Index goes live 3 November 2026. Five firms, four engines, ten real buyer prompts. What the baseline already surfaced.
Read article →MSSP or MSP: what AI tells a 100-person Australian company
Ask five AI engines whether a 100-person Australian company needs an MSSP or an MSP and you get five different shortlists. Here is what each returns.
Read article →SEO vs GEO for B2B cybersecurity firms: which matters more right now
Google is not dead for cybersecurity firms. Here is how we would split 8 to 12 hours a week between SEO and GEO this quarter based on live engine tracking.
Read article →GEO as Attack Surface: When Your AI Visibility Becomes an Adversary's Foothold
GEO is now an attack surface. Academic research shows how AI answer engines can be manipulated to misrepresent competitors. What cyber firms should do.
Read article →SEO for MSPs 2026: What Actually Works
The ranking factors that actually move MSP search visibility in 2026, versus the generic tactics the industry keeps recommending.
Read article →How Cybersecurity Firms Get Cited in ChatGPT and Perplexity
Practical GEO tactics for security firms: schema markup, entity coverage, and direct-answer content formats that get vendors cited in AI answers.
Read article →The 2026 Guide to Marketing for MSSPs
What changed in MSSP marketing in 2026: GEO becomes table-stakes, buyer research shifts to AI tools first, and generic content stops converting.
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